Stratagem 31: Use a Beauty to Ensnare a Man or The Honey Trap or Beauty Trap
Identification
Tempting an adversary with alluring distractions.
Example
A convertible and a minivan may have the same safety rating and even the same mechanical quality, but why did you shell out for the convertible instead? Because it’s cherry red.
Solution
Make a list of what you are willing and unwilling to compromise on, and stick to it.