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Beyond the Simple Math of Pricing: How to Make Your Pricing Work for You

Beyond the Simple Math of Pricing: How to Make Your Pricing Work for You

by Martin Medeiros | Sep 7, 2021 | Uncategorized

Whether you’re selling a house or a hamster, pricing matters. What follows are five key considerations to keep in mind so that you can leverage your pricing strategy to maximize sales.  Consideration 1: Say the price Confusion kills a sale. This applies as much to the...
Real World Negotiation Fail: Post-Mortem of COVAX

Real World Negotiation Fail: Post-Mortem of COVAX

by Martin Medeiros | Jun 28, 2021 | Uncategorized

Failing at anything isn’t particularly fun, but the learning from failure can be tremendous if you take the time to reflect on the experience. If you take a few minutes to examine someone else’s failure, you benefit from the experience without the heartburn of having...
Design Research: An Ambitious Application of Shrewd Negotiation Strategy

Design Research: An Ambitious Application of Shrewd Negotiation Strategy

by Martin Medeiros | Jun 22, 2021 | Uncategorized

Welp Magazine, an up and coming UK based business and strategy magazine has compiled a list of their Top 20 Best Design Research Podcast of 2021, among which is The Persuasion Lab Podcast! The Persuasion Lab Podcast with Martin Medeiros: The Science of Negotiation,...
How to Win Real Life High Stakes Negotiations: The Art of War

How to Win Real Life High Stakes Negotiations: The Art of War

by Martin Medeiros | May 18, 2021 | Uncategorized

“Warfare is the greatest affair of state, the basis of life and death… it must be thoroughly pondered and analyzed.” So begins Sun Tzu’s The Art of War. Recognized as China’s best and oldest military treatise, the text has vast modern applications. One...
Rapport:The Key to Winning Relationships and Negotiations

Rapport:The Key to Winning Relationships and Negotiations

by Martin Medeiros | May 3, 2021 | Uncategorized

Building a solid working relationship boils down to one of the standard metronomes of business: know, like, and trust. Know, like, trust. Know, like, trust. Know, like, trust. Some negotiations are, admittedly, adversarial. In these cases, the best outcome is one...
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